News Releases

Cole Swindell Performs Private Concert in Hawaii


April 3, 2019 (Las Vegas, NV) – Diamond Resorts™, a global leader in the hospitality, vacation ownership and entertainment industries, recently held a once-in-a-lifetime experience for its members with a private, beachside performance by platinum-selling country music singer-songwriter Cole Swindell.

The concert was held March 25 on the luau grounds at Ka’anapali Beach Club, located in Lahaina. About 175 members received fresh flower leis before getting to meet and take photos with Swindell. They then enjoyed a buffet dinner with traditional Hawaiian dishes, such as pineapple fried rice and taro buns, plus an open bar.

Swindell, whose single “Break Up in the End” was recently nominated for a Grammy Award, took the stage just as the sun was setting over the ocean, making for an unforgettable backdrop.

“Cole is a country music superstar and we are proud to have him as part of our Diamond family,” said Mike Flaskey, Chief Executive Officer of Diamond Resorts. “He regularly performs for thousands of fans and to have him do a private and intimate, acoustic show at one of our premiere resorts in Hawaii is a real treat for our members.”

Swindell performed all of his top hits, including “Ain’t Worth the Whiskey,” “Chillin’ It” and “You Should Be Here.” He also shared some personal stories about his songs and his path to becoming a country music artist.

“We’ve seen him before, so we were really excited. It was so personal, it was so intimate,” said Diamond Resorts member Christy Clettenberg after the show. “To just be able to hear his stories. He’s so good.”

Clettenberg and her family are Swindell fans and had previously seen him perform a full, public concert. But even members who weren’t too familiar with his songs left the show with an experience they won’t forget.

“Cole is so personable and it was really cool, like the small environment, the sunset and the breeze. It was really cool,” said Diamond member Brenda Steenland. “I didn’t really know of him before this – I’ve got to say – but now I am definitely a fan.”

“The food was great, the atmosphere was great,” Steenland added. “The people at our table were great. It was just really, really an awesome experience. We’re really grateful to be able to be here. Topnotch. It was really awesome.”

To see a full Diamond Live schedule and learn more about Diamond Resorts, visit

About Diamond Resorts
Diamond Resorts offers destinations, events and experiences to help members make a habit of breaking from the routine. From unforgettable getaways to exclusive concert series to VIP receptions and dinners, members turn to Diamond to recharge, reconnect and remind each other what matters most. Our focus on quality resorts, customer service and flexibility means members can return to a favorite resort, book a cruise to explore new countries or attend a once-in-a-lifetime event with the same level of confidence and anticipation. With access to a world of entertainment and activities, a Diamond membership ensures that people are always looking forward to vacation.