News Releases

The JT Walk and Country Music Beach Party Raises $1.1 Million from This Past Weekend’s Festivities in Virginia Beach


All proceeds from the event will go towards funding wounded warriors, Gold Star Families, disabled children, stem cell research to fight ALS, and JT’s Camp Grom

(VIRGINIA BEACH, VA; Oct. 10, 2017) – Presented by The Virginia Gentlemen Foundation and Diamond Resorts International®, the 10th Annual JT Walk & Country Music Beach Party took place on Sunday, October 8, 2017. The festivities began bright and early at 10 o’clock in the morning at the Virginia Beach Boardwalk in front of the Hilton Garden Inn with 3,000 participants coming together to begin the walk.  The weekend raised over $1.1MM with additional donations still coming in.

The Country Music Beach Party began shortly after the walk had commenced, complete with a Family Fun Zone. In the Family Fun Zone, guests were treated to face painting, treats like cotton candy and popcorn, and inflatable bounce houses. Younger event goers were also given a chance to participate in King Neptune’s Treasure Hunt, a search for thousands of valuable coins buried beneath gigantic Treasure Mountains on the beach, which were redeemable for fun prizes from Sunsations on Atlantic Avenue. To be a part of the treasure hunt, kids 16 and under raised $35 through lemonade stands, bake sales, and other fundraising efforts to donate to the JT Walk & Country Music Beach Party.

In the Concert Zone, guests experienced live entertainment from local performers and country stars alike. The lineup included platinum-selling recording artist Cole Swindell, with a special performance by fellow Diamond Resorts Celebrity Ambassador and singer-songwriter Jana Kramer.

For more information on the JT Walk & Country Music Beach Party, visit

The JT Walk raises millions of dollars every year for Wounded Warriors, Gold Star Families, Disabled Children, and stem cell research to fight ALS. This year’s goal was to walk for $1.4 million to turn over the keys to the YMCA and open the first-ever, 70-acre adventure camp in Virginia Beach, JT’s Camp Grom. With the fundraising of participants along with community donations, the 10th Annual JT Walk & Country Beach Party raised $1.1 Million in total.

Learn more about JT’s Camp Grom by visiting

JT’s Camp Grom

The region is filled and inspired by people whose lives have been altered by events out of their control. Now, today, we have the power to alter those lives in another way, in a strikingly positive way. JT's Camp Grom can become a sanctuary, a gathering place, a world of support and learning and rehabilitation unlike no other in this area. For our wounded war heroes, for the families of fallen warriors, for children and adults with physical and intellectual disabilities, this camp would be a first-ever destination of compassion and support.

About The Virginia Gentlemen Foundation

In 2007, a group of young men who had grown up together in Virginia Beach wanted to give something back. They decided to pool their resources and talents to help area families affected with disabilities. The Virginia Gentlemen Foundation was born as a non-profit organization. The following month, the brother of one of the founding members was diagnosed with ALS, or Lou Gehrig’s disease. In response, the Virginia Gentlemen Foundation narrowed its focus to support the local fight against ALS. With energy and resourcefulness, the Virginia Gentlemen Foundation has since rallied the community and the region in unprecedented ways, quickly becoming a leading fundraiser for the National ALS Society as well as, developing other projects and initiatives to support this community. To date, the Virginia Gentlemen Foundation has raised over $3 million to help fight and find a cure for ALS.

About Diamond Resorts International®

Diamond Resorts International® (Diamond Resorts) is a worldwide leader in the hospitality and vacation ownership industries with a network of more than 370 vacation destinations located in 35 countries throughout the continental United States, Hawaii, Canada, Mexico, the Caribbean, South America, Central America, Europe, Asia, Australasia and Africa. 

Diamond Resorts offers its members the opportunity to create priceless memories through innovative vacation choices including once-in-a-lifetime excursions to world-renowned landmarks, unforgettable guided tours to dream destinations, and access to exclusive VIP concert experiences, high-energy sporting events and exciting shows. With high-quality resorts in desirable destinations, Diamond Resorts provides the kind of vacation experiences that help its members, owners and guests reconnect with loved ones, collect a lifetime of meaningful memories and keep that Stay Vacationed® feeling all year long.

Diamond Resorts International® manages vacation ownership resorts and sells vacation ownership points that provide members and owners with Vacations for Life® at over 370 managed and affiliated properties and cruise itineraries.